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5 Best SpyFu Alternatives for 2021

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Looking for the best SpyFu alternatives? Read on. SpyFu is a suite of marketing tools for PPC and SEO competitor analysis.It allows you to check every place your competitors have shown up on Google, including the keywords they’ve purchased …

How to identify your products for Google

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Google has published a list of best practices to help ensure that its search engine understands the products that are being referenced. The list contains an explanation of how Google identifies products, as well as tips for manufacturers, retailers …

Pinterest powers up creators during stressful times

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“The content on our platform is about you and what you want in your life,” explained Colleen Stauffer, Global Director of Creator Marketing for Pinterest. “We really tried to harness planning that became way more short-term last year during …

How To Perform a Technical SEO Audit in 15 Steps

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From indexation and crawlability issues to handling any structured data errors, it‘s important to ensure your website is working properly. In this guide, we‘ll show you how to do a technical SEO audit and how to fix issues you come …

Data-backed insights on featured snippet optimization

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30-second summary: Around one-fifth of all keywords trigger a featured snippet 99% of all featured snippets tend to appear within the first organic position and take over 50% of the screen on mobile devices, driving higher-than-average click-through rates …

65 Artificial Intelligence Statistics for 2021 and Beyond

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Artificial intelligence today plays a massive role in strengthening and transforming industries around the world. In this article, we’ll go over all of the newest artificial intelligence statistics to help you determine if AI is right for your business’s future. …

Three critical PPC trends to watch for in 2021

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30-second summary: The PPC world is ever-changing. Today’s trends may not be in the picture tomorrow People will start focusing more on the buyer’s journey and use it to its full potential Automation and AI will be a …

Google Posts: Conversion Factor — Not Ranking Factor

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Posted by Greg_GiffordWhile Google Posts aren’t a ranking factor, they can still be an incredibly effective resource for increasing local business conversions — when used correctly. This week’s Whiteboard Friday host, Greg Gifford, shows you how to put your best …

How to do keyword research for your website

Doing keyword research, or collecting a list of keywords to target on your website, is one of the first steps in website promotion. In a nutshell, to improve website visibility, you need to analyze search […] The post How to

8 SEO Trends That Will Continue in 2021

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In the past, some of these updates have massively changed the SEO game. But we think things are unlikely to be heading that way in 2021. It’s more likely that existing trends will continue and that Google will continue refining… …

The latest news in SEO and WordPress: February 2021

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Every month, we organize a free webinar to discuss what’s new in the world of SEO and WordPress. During these webinars, our SEO experts Joost de Valk and Jono Alderson guide you through the latest news and tell you …

Server-side rendering: What SEOs need to understand

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window._6si = window._6si || []; window._6si.push([‘enableEventTracking’, true]); window._6si.push([‘setToken’, ‘d5724c51c9e7f8c23cda14f175a10857’]); window._6si.push([‘setEndpoint’, ‘b.6sc.co’]); (function() { var gd = document.createElement(‘script’); gd.type = ‘text/javascript’; gd.async = true; gd.src = ‘//j.6sc.co/6si.min.js’; var s = document.getElementsByTagName(‘script’)[0]; s.parentNode.insertBefore(gd, s); })(); Knowledge is power. It is …

The 20 Best Video Editing Apps for 2021

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Using a video editing app is critical for creating a winning video marketing strategy.  And if you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing, especially after the rise of …

The Ultimate Guide to Google Search Console in 2021

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What is Google Search Console? Google Search Console (formerly Google Webmaster Tools) is a free platform for anyone with a website to monitor how Google views their site and optimize its organic presence. That includes viewing your referring domains, …

The Potential Impact of Gen Z on SEO

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Posted by stewartfussellGeneration Z’s behaviors differ from the cohorts that came before it, creating a new challenge for businesses marketing to consumers within it. Gen Z’s presence is also growing in the marketing industry itself and, as such, learning how to …

Blog or vlog, which one is better?

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A great blog or an entertaining vlog helps you attract people to your site. Both also allow you to engage with your audience, increase brand awareness and show your expertise. That’s because you can use blogs and vlogs to …

Using intent data to deliver results in 2021

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The following article is based on a conversation between Colby Cavanaugh, VP Business Development & Alliances, Integrate and Kate Athmer, VP of Growth, Bombora. Hope is on the horizon that 2021 will be a substantial improvement over 2020 in …