Blog Webmasters

Google manual actions bug is now resolved

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Google has confirmed it fixed a bug where some sites with manual actions were not seeing those manual actions in Google Search Console. Daniel Waisberg from Google said Monday morning, “Everything should be back to normal.” Manual actions disappeared. …

Data-Driven, Decision-Making Framework – Tyson Stockton & Alan Turner // Searchmetrics

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        GUESTS & RESOURCES Tyson Stockton: Website // LinkedIn Alan Turner: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn //  Twitter Episode Overview: Join host Ben as he kicks off Search Insights Week with Searchmetrics’ VP of Services Tyson Stockton and VP of …

The Simplified Guide to Google's RankBrain Algorithm

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Not long ago, if you wanted to find a place to eat, you needed to search for a term like “Boston restaurants”. But, today, you can instantly find a good restaurant that’s nearby if you just search for the term, …

What Are Direct Costs & How Do They Differ From Indirect Costs?

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It’s surprisingly inexpensive to start a business today — as little at $5,000, reports Fortunly. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex. Before research …

How to Predict and Analyze Your Customers’ Buying Patterns

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Buyers don’t think like marketers or salespeople. Anyone who works in these departments can admit that. More importantly, buyers don’t think like each other either. Each consumer follows their own set of buying patterns, whether they recognize it or not. …

The 10 Best Link Building Tools for 2020

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In this guide, we‘re going to dive deep into 10 link building tools that you need to know about, as well as sharing a bonus list of 5 Chrome extensions that you should go away and install. We‘ll introduce you …

DIY SEO: 6 Steps That Anyone Can Follow to Get Results

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SEO is a must, particularly for small business owners and those running ecommerce sites. If you don’t have an enormous marketing budget to devote to hiring SEO experts, don’t stress: There are plenty of straightforward DIY SEO tricks you can …

Top GDPR Compliance Software

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Disclaimer: This blog post is not legal advice for your company to use in complying with EU data privacy laws like the GDPR. Instead, it provides background information to help you better understand the GDPR. This legal information is not …

How to Optimize Your Google My Business Listing in 30 Minutes

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Here are just a few tangible benefits to claiming and optimizing your Google Business Profile: Improved rankings. Google shows Business Profiles in the results for local searches, and well-optimized profiles are more likely to show higher up on the list.… …

What is Black Hat SEO? 9 Risky Techniques to Avoid

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In this guide, we’re going to dive deep into what black hat SEO tactics are, and take a look at a number of specific techniques (including link schemes, schema spam, clocking and more) that you should be avoiding if you …

Google investigating missing manual actions

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There are widespread reports that manual actions are disappearing from Google Search Console. If you had manual actions and they are not showing up this morning, you are not alone. Daniel Waisberg from Google said he is investigating these …

Home Goods Top Category for Black Friday? – Tyson Stockton // Searchmetrics

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        GUESTS & RESOURCES Tyson Stockton: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn //  Twitter Episode Overview: Join host Ben as he continues Black Friday Predictions Week with Searchmetrics’ VP of Services Tyson Stockton as they make predictions for …

Analyzing competition with SE Ranking tools

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Competitor analysis is a crucial part of any SEO strategy. Whether you’re just estimating your chances of conquering a new niche or already trying hard to move up the ranking ladder, you need to mind your rivals. Understanding …

What is structured data?

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You might have heard about structured data, Schema.org, and JSON-LD. You might have even heard that it’s becoming more and more important to add them to your site. But what do these terms mean exactly? What is structured data? …

The Short & Sweet Guide to Microblogging

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In January of 2019, Contently, a content marketing platform that connects enterprise brands with freelance talent, surveyed over 1,000 people in the U.S. about their media and marketing preferences. What they uncovered about people’s preferred content length shattered a seemingly …

Why Blogs Fail — And How to Make Sure Yours Doesn't

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Of the 1.7 billion websites in the world, 600 million are blogs. And the number of US bloggers is set to reach 31.7 million in 2020. Clearly, blogging is competitive. You’re constantly vying for people’s precious online attention, which is …

How 8 Brands Mastered Marketing and Sales Alignment

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I’ve written about the importance of sales and marketing alignment before, but the point can’t be understated: businesses undeniably have better success when they align sales and marketing teams. Plus, having strong alignment between sales and marketing is mutually beneficial …